Oleksandr Sendziuk
Product designer and founder of Aimgod
I design calm tools for busy people. Twenty two years in product design, most of them in SaaS, and since 2013 one personal question: how do you keep your attention on what actually matters?
- Product designer for 22 years, mostly SaaS and B2B products for startups and large companies.
- Founder of Aimgod, the calm day planner, which grew out of my own planning system started in 2013.
- Director of Creayou Studio in Dnipro, Ukraine.
- Top Rated Plus designer on Upwork.
- Trained as a cook, went straight into design, and registered my first business at 21.
- Off screen I improvise live electronic music as Abuzz.

This blog is where I think out loud. Ideas from the books I read, mixed with what actually worked, and what did not, in my own days.
Elsewhere
Writing

Honest day count · 6 min read
How to Plan Your Day When You Have Too Many Tasks
Learn how to plan your day around what you actually finish. Beat the planning fallacy, tame to-do list overwhelm, and build a realistic daily plan that fits.

Habit formation · 6 min read
How Long Does It Take to Form a Habit? About 66 Days
How long does it take to form a habit? Research points to about 66 days, not 21. Why one missed day is fine and how to set a bar you can actually keep.

Fresh start · 6 min read
Procrastination Guilt: How to Forgive Yourself and Start Fresh
Procrastination guilt keeps you stuck. Learn why self-forgiveness and a small fresh start each morning get you moving again, and why red overdue counters fail.

Focus point · 6 min read
Values vs Goals: How to Find Your Core Values
How to find your core values in about twenty minutes: values vs goals made simple, personal core values examples, and a calm way to set goals that fit you.

Hardest first · 6 min read
Do the Hardest Thing First: How to Prioritize Your Day
Do the hardest thing first: pick the one task that moves your work, do it while your head is clearest, and let the rest of the day follow. Simple and calm.

First step · 6 min read
Task Avoidance: How to Start a Task You Keep Avoiding
Task avoidance isn't laziness. Learn how to break tasks into small steps, make the first one tiny, and finally start the thing you keep pushing to tomorrow.

Five minutes anyway · 6 min read
The 5 Minute Rule for Procrastination: Just Start
The 5 minute rule for procrastination: give a task five minutes, then you're free to stop. Why it works, and how to stop procrastinating starting today.

If-then habits · 6 min read
Implementation Intentions: If-Then Planning Examples
Implementation intentions turn good intentions into action. Real if-then planning examples, how habit stacking works, and how to write plans that really stick.

Evening wins · 6 min read
Wins Journal: Write Down Five Wins Every Night
A wins journal takes five minutes a night: write down five wins to see real progress, quiet your inner critic, and build self confidence. Here's how to start.

Energy of the day · 6 min read
How to Manage Your Energy, Not Just Your Time
How to manage your energy, not just your time: find your peak hours, guard them for deep work, and learn your daily rhythm with a quick evening check-in.

Weekly review · 6 min read
Weekly Review Template: A Chill 15 Minute Sunday Reset
A simple weekly review template for Sunday: close the week, sort leftovers honestly, pick three outcomes, and give new ideas a first step before they fade.

Goals · 6 min read
WOOP Goal Setting: Plan for What Stops You
WOOP goal setting in plain words: wish, outcome, obstacle, plan. A calm, research backed way to achieve your goals by planning for what usually stops you.











